All year I think about cyclocross.

Midway through the 2016 Australian cyclocross season, I realised there were products available, that would increase my enjoyment of cyclocross. I couldn’t buy them in Australia, companies didn’t offer shipping to Australia.

Simply put, no one was prepared to pay for it.

I reached out to some of these companies and have been entrusted to build a group of users for them on this side of the globe.

Cyclocross Minded Australia was born.

Horst Engineering we our first partners, and allowed us to bring their world class cross spikes to Australia and New Zealand – we are forever indebted to them for their support and faith as we got off the ground.

Service Course brushes and We Are Butter chain keepers and tubular red tape were next on our list and really helped us build a product profolio.

Despite the madness, disruption and lack of a cross season in our homestate of Victoria due to COVID-19 – 2020 has seen us work with Lindarets to bring their beautifully designed products down under.

I’m unsure if all of our future partners will be cyclocross specific, but it will remain a strong theme throughout our product portfolios.

I am a cyclocross tragic, I love it more than any other form of cycling I’ve tried.

I substitute my passion for any claim to ability – for me, the community behind Australian cyclocross is the absolute highlight. Meanwhile, I get to ride bikes and talk rubbish with mates!

I am passionate about the growth of cx in Australia. I am keen to work with all to promote the sport, however I am unapologetic in focusing our efforts on promoting women’s and junior’s riding and racing!

Cyclocross Minded is based on the lands of the Wurundjeri People.

Michael

Photo: @mineroo23